q=Gerald+Zaltman+and+Robert+Duncan.&searchType=standard&isFacet=true&view=standard&rows=10&sortWay=score&sortOrder=desc&curlibcode=ZYDX&searchWay0=marc&logical0=AND
rows=10&curlibcode=ZYDX&searchWay0=marc&logical0=AND
Gerald Zaltman and Robert Duncan.